Journal Volume 03, Issue 02, July 2011

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    Variability Analysis of Weekly Trading of Dhaka Stock Exchange
    (Eastern University, 2011-07-01) Das, Rajib Lochan
    Day-of-the-week effect is a popular focus of study in finance and economics. Several studies on Dhaka Stock Exchange (DSE) recognize presence of this effect under six-days-a-week trading. This paper investigated the presence and nature of trends under five-days-a-week trading at DSE regarding its three practiced indices. The study uses Markov chain model and found that the probability of getting lower returns is highest on Mondays, and that of getting higher returns is highest on Thursdays.
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    Quality of Work Life (QWL) among the Faculty Members of Private Universities in Bangladesh: A Gender Perspective
    (Eastern University, 2011-07-01) Tabassum, Ayesha; Khan, Farhana
    About four decades have passed since the phrase “Quality of Work Life (QWL)” was first introduced. But in Bangladesh it is still a new concept to emerge. No initiative was taken to identify QWL in the private universities of Bangladesh, especially in terms of gender differences. Thus the study aims to make a comparative learning of the existing QWL between the males and female faculty members of the private universities through quantitative survey on 36 male and 36 female faculty members. The survey is conducted based on a structured questionnaire designed with 5-point Liker-scale. The sample includes 11 private universities. Several statistical tolls were applied for data analyses, i.e. factor analysis, correlation analysis, independent sample t-test, regression analysis, etc. The study reveals that a significant difference exists between male and female employees overall perception regarding QWL and particularly in one dimension of QWL relating to adequate and fair compensation. No statistically significant disparity is found in terms of the other dimensions, i.e. safe and healthy working conditions, immediate opportunity to use and develop human capacities, opportunity for continued growth and security, social integration in the work organization, constitutionalism in the work organization, work and total life space, and social relevance of work life. It is also explored that a higher QWL can lead to an increased job satisfaction among the faculty members.
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    Measuring Patient Satisfaction Level of Out-Patient Department (OPD): A Study on Square Hospital Limited
    (Eastern University, 2011-07-01) Forkan, Golam Mohammad; Rahman, M. Sayedur
    One of the fastest growing industries in the service sector is the health-care industry. In Bangladesh Square Hospital Ltd. is one of the best and reliable names in the health care industry. Gap between services provided by different functional units and services received by different customers of out-patient department (OPD) has created opportunity for this study. Objective of this study was to measure customer satisfaction level of out-patient department (OPD) of private healthcare industry of Bangladesh by analyzing scenario of Square Hospital Limited. Overall scenario of out-patient department (OPD) shows that, satisfaction is at more than average level but less than satisfactory level. That means, condition is not at satisfactory level but position can be improved. Out of six functional units three (registration desk, waiting room and doctors’ service) are found at satisfactory or little bit better than satisfactory level. But other three units (appointment desk, customer service and nurse station) are found at between average satisfaction and dissatisfaction level.
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    Learner Perspectives of Negative and Positive teacher Characteristics: A study
    (Eastern University, 2011-07-01) Nasreen Majid, Iffat Ara
    This study was conducted on 174 students from 3 different universities and four faculties to seek responses of learners on what they perceive as good and bad characteristics in teachers. The comments of the learners reveal not only pedagogic characteristics, but personality and behavioral ones as well that need to be taken seriously in order to establish rapport with the learners and enhance their motivation to learn.
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    Impact Study of Environmental Factors on Sales Productivity in IDS Bangladesh
    (Eastern University, 2011-07-01) Ashaduzzaman, Md.
    The purpose of this research is to investigate the relationship between the sales productivity of an organization and the environmental factors: the number of product and services, coverage of areas, competitors, advertisement budget, number of customers and system monitoring and so on. Using the IDS Bangladesh as a primary research target, this paper used hypotheses that are tested using linear regression analysis by taking data from 2003 to 2008. And the result shows that the firm’s sales performance was indeed impacted by the size of the areas, number of competitors, advertisement budget and the number of clients and so on.
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    Dynamicity of Behavior of IT Users in Bangladesh: A Study on Dhaka Metropolitan City
    (Eastern University, 2011-07-01) Haidar, Md. Ismail; Islam, Shahidul; Islam, Mohammad Saiful
    This study investigates the dynamicity of behavior of IT users in Bangladesh. By collecting data from 300 IT users in Dhaka Metropolitan City, researchers conducted descriptive statistics, a number of chi-square tests, and t-test and found a number of key findings as to the behavior of IT users in Bangladesh. First, Most of the IT users fall in the age category less than 35 years. IT users are highly educated and have income category of BDT 5000-BDT 30000. Second, young people, who are students or joined the job recently, are mostly influenced by family members and friends/co-workers. Third, students and fresh executives, who are the critical mass of this study, mostly use IT for accessing internet. Finally, quality, brand, service facilities, and product configuration are the most important attributes to IT users and have significant relationship with the entire demographic variables under study.
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    Classroom Practices in Teaching English at Tertiary Level in Bangladesh
    (Eastern University, 2011-07-01) Mamun, Md. Muntasir; Sultana, Nafisa; -Us-Saleheen, Md. Shayeekh
    This paper looks at the difficulties in teaching and learning situation of English at tertiary level in Bangladesh. The aim of this study was to find out after having 12 years of compulsory English learning at primary and secondary levels why the students still find it difficult to use the language satisfactorily while pursuing higher studies. The article reviews the literature describing both Grammar Translation Method and Communicative Approach in order to explain the ways of teaching and learning. The respondents consisted of students and teachers from both public and private universities. Data was collected through questionnaires, interviews and observation of classes. After analyzing the responses of both teachers and students it is found there are problems with implementation of proper methodology due to lack of awareness and training of the teachers, lack of logistics, shortage of time which ultimately results in students’ low motivation. The paper ends in suggesting ways which may be implemented inside the classroom to improve the English learning situation.
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    Classroom Experience of Teaching-Writing to Undergraduate Students: Bangladesh Context
    (Eastern University, 2011-07-01) Huda, Sureya; Kamal, Nafisa
    The English language proficiency skill of most learners in Bangladesh when they get admitted in the university, whether public or private, it has been noticed, is quite poor. The authors of this paper have been involved with teaching the writing course in a private university across the curriculum. They have looked into student problem areas and have tried to tailor teaching strategies according to the needs of the undergraduate students there. This paper reflects their experiences in the use of innovative classroom strategies to develop the writing skill of students over 3 semesters, i.e. one year. The paper reflects their efforts, their success and their limitations over the one year period. The purpose of this study is to explore and share the classroom experience of the authors in teaching writing to undergraduate students and to reflect on student development in that area.
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    Branding in Bangladesh: A Historical Perspective
    (Eastern University, 2011-07-01) Arif, Ishtiaque
    Brands are an indispensable part of modern business. A brand is not just a name or a static symbol. A brand has evolved to become a living, breathing, entity. Although any historical preview requires a clear understanding of the concept, for brand it is difficult if one intends to assess its status at two different points in time, having a totally different meaning in the minds. Just to place the perspective, it had a status of name or symbols that identify the unique source of product or service to that which should drive the design of the total customer experience derived out of a unique trust and emotional attachment. The purpose of this article is to examine branding from a historical perspective after a very brief exploration of its modern meaning along with to portrait the picture of Bangladeshi branding.
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    An Empirical Study on the Interrelationship between Trade Openness and Carbon Emission in Bangladesh
    (2011-07-01) Rahman, Mohammad Zillur
    This study attempts to test empirically the causality between trade openness and carbon dioxide emission in Bangladesh, applying time-series econometric techniques covering 1972-2007 periods. The author tests this interrelationship in a Vector Autoregressive (VAR) framework followed by Granger causality, variance decomposition and impulse response function, to find the plausible causal relationship, direction of causality and the likely impact of one variable on the other. The VAR was tested for its stability also. The study finds inconclusive causal relationship from the Granger causality analysis. But variance decomposition and impulse response function derived through the stable unrestricted VAR model resulted in significant impact of trade liberalization on carbon emission but not vice versa. This study is important for policy makers of Bangladesh and the countries alike.