Digital marketing campaign analysis of Square Food and Beverage Limited

dc.contributor.advisorMamoon, Mahreen
dc.contributor.authorErittra, Sumiya Wazed
dc.date.accessioned2021-12-29T05:35:30Z
dc.date.available2021-12-29T05:35:30Z
dc.date.issued2021-10
dc.descriptionCataloged from PDF version of internship report.
dc.descriptionIncludes bibliographical references (pages 19-20 ).
dc.descriptionThis internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.
dc.description.abstractThe internship report focuses on the work experience I have accumulated as an intern in the Marketing Department of SFBL which is a well-known Bangladeshi company. I especially focused around the Digital Marketing campaigns that embraced to leave their purchaser delighted and engaged. SFBL has consistently been keeping up with quality service and their activities incorporate an immense number of administrations which they convey utilizing various media stages like TVC, OVC, YT and Facebook. I have shared point by point experiences alongside the organizational overview .Later I have examined about the fruitful Campaigns SFBL has attempted .simultaneously I have additionally referenced with regards to branding and positioning was accomplished for the items to make marks more alluring than the contenders and furthermore hold these brands in the buyers mentalities. SFBL is consistently enthusiastic and committed about offering the quality assistance to reinforce their standing and is consistently open to thoughts and act of spontaneity to make their customer toward the day's end.
dc.identifier.otherID 17104163
dc.identifier.otherhttps://dspace.bracu.ac.bd/server/api/core/items/64fc6249-8f55-46ef-9fe1-723594800882
dc.identifier.urihttp://hdl.handle.net/10361/15790
dc.language.isoen
dc.publisherBRAC University
dc.sourceBRAC University Institutional Repository
dc.subjectDigital marketing
dc.subjectSquare Food and Beverage Limited (SFBL)
dc.subjectTVC
dc.subjectOVC
dc.subjectBranding
dc.subjectPositioning
dc.titleDigital marketing campaign analysis of Square Food and Beverage Limited
dc.typeInternship Report

Files

Original bundle

Now showing 1 - 1 of 1
Thumbnail Image
Name:
17104163_BBA.pdf
Size:
1.15 MB
Format:
Adobe Portable Document Format