How ShopUp is changing the lives of small entrepreneurs using digital platform

Abstract

ShopUp is a f-commerce based company that aids the small entrepreneurs with the made- easy services they need to run their online business smoothly. ShopUp sources products and put them on their website and an app for the merchants. The company also provides loan, offers delivery service and help the merchants with boosting or paid promotion of their products on facebook. This report is prepared as a part of the internship program to complete the MBA program of BRAC University. Based on my two months of working period in ShopUp, I tried to explain the main focuses of ShopUp and how they are changing the lives of small business owner by teaching them the tactics of online business and how to use the digital platform at best. The report contains an overview of ShopUp, services ShopUp provide, contribution of ShopUp in the e-commerce industry and a few recommendations that can hel them to help their merchants better.