Marketing plan of coconut oil

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dc.contributor.advisorHafiz, Nusrat
dc.contributor.authorRashid, Jawad Mostafa
dc.date.accessioned2016-08-23T04:36:32Z
dc.date.available2016-08-23T04:36:32Z
dc.date.issued5/15/2016
dc.descriptionCataloged from PDF version of Internship report.
dc.descriptionIncludes bibliographical references (page 36).
dc.descriptionThis internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016.
dc.description.abstractOur Roots Institute (ORI) is a Non Government Organization (NGO), which works for different social development activities. One of its recent projects was about marketing of coconut oil. The aim of this project was to promote healthy coconut oil to the society rather than using unhealthy, environment unfriendly oil or chemicals. The project includes the whole plan of producing the oil to ultimately finding the way to provide the product to the doorstep of customers. We also had to do the study on the coconut oil, marketing research, product prototype, product sampling, and supply chain management. It was found to be a sustainable and profit making social business project of ORI.
dc.identifier.other12104094
dc.identifier.otherhttps://dspace.bracu.ac.bd/server/api/core/items/df0f543f-0966-4890-8d6b-670fd2c43119
dc.identifier.urihttp://hdl.handle.net/10361/6209
dc.language.isoen
dc.publisherBRAC University
dc.sourceBRAC University Institutional Repository
dc.subjectMarketing plan
dc.subjectCoconut oil
dc.titleMarketing plan of coconut oil
dc.typeInternship Report

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Internship Report (Bachelor of Business Administration)