A walk through the operation management team of an Advertising agency (Glitch Dhk Limited)

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Date

2022-09

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BRAC University

Abstract

Everyone in this globe now has access to the internet, which has facilitated people's transition away from conventional forms of media. The transition was greatly influenced by social media, which played an essential role. In order to advertise and communicate with the public, a new platform has been developed. In order for businesses to adapt to this transformation, they turned to digital advertising, which enabled them to communicate with particular target groups that were segmented. Online advertisements and web videos, content marketing and social media marketing, and a great many more marketing strategies are now among the services that advertising agencies offer. This report will provide an overview of the company, including its mission and vision statement. It will also explain my responsibilities and activities as an intern, as well as the correlation between the internship activities and my learning from my stream. I have recently finished my internship at Glitch, and this report will provide an overview of the company. It will also provide the opportunity to inform the readers about the challenges that were encountered throughout the internship.

Description

Cataloged from PDF version of internship report.
Includes bibliographical references (page 60).
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Keywords

Operation management, Advertising agency, Glitch Dhk Limited

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