Digital transformation of NRBC Bank PLC: customer experience from Imamgnaj branch

Abstract

NRBC Bank PLC was my BBA internship at BRAC University that inspired this work. This report begins with my job obligations, internship issues, and suggestions. Chapter 2 covers the company overview, methodology, management practice, accounting, strategy for marketing, financial analysis, and Swot analysis. Last chapter includes problem definition, significance, customer experience survey, and recommendation. My three-month internship taught me banking, pay order, and account opening. This internship report analyses digital transformation concerns, security and privacy, staff professionalisation, and strategic solutions. Imamganj Branch customer experience with digital transformation is the subject of this unusual study. The findings are based on diverse NRBC Bank customer comments. Comments indicate most Imamganj NRBC BANK customers are satisfied. The study outlines “Digital Transformation of NRBC Bank PLC: Customer Experience from Imamganj Branch”. Customer service, account security and privacy, and digital transformation service development were recommended in this internship report.