PROFITABILITY ANALYSIS OF DATE PALM MOLASSES COMMERCIALIZATION IN SELECTED PLACES OF JASHORE, BANGLADESH

Abstract

The objectives of this paper were to explore socio-economic profile and measure profitability analysis of date palm molasses producing households. Primary data collection was carried out at three upazila of Jashore district along with fifteen key queries. This research was based on field data purveyed from 75 households following purposive sampling technique. Cobb-Douglas production function was applied to determine the effects of premediated cost factors on molasses commercialization. Tapping tree contract, earthen sap pot, labor wage, firewood and marketing cost factors had significant impact on molasses turnover. Large scale production (BCR 2.21) was explored more profitable than marginal scale (BCR 1.88). The average market prices were attained BDT 232.93/kg (large scale) and BDT 219.90/kg (marginal scale). Almost 98% respondents privileged with nutritious food intake and had over 80% significant impact on livelihood and societal security. Finally, some perplexities were distinguished including adultrated molasses presence in market, lack of efficient artisans, theft plausibility and quality date palm saps shortage along with compatible suggestions to reincarnate such signature.