Transformation of the B2B services in Bangladesh: a study on the value addition created from the perspective of ShopUp

Abstract

This report provides a view on the business to business e commerce industry, Shopfront Limited (ShopUp). It has specifically described the transformation of the b2b services and how ShopUp is adding value into it. At first, the report starts with a brief description of the b2b industry and particularly the nature of the organization to give an overall idea of the study. After that, in the following chapter, it tries to give the idea of the overall internship journey and also about the working experience with ShopUp. Additionally, it incorporates the environment in working with a startup. Moreover, this experience of working with a startup contributes to the following chapter of the study, where in the main project of the report tries to depict the methodology as well as the limitations. In addition, the study tries to focus on the overall analysis and outcomes through some surveys. The study also provides some analysis based in some experts perspective who are expert in b2b service and have a vast experience in that arena. The main goal of the study is to understand the transformation of b2b services which has been understood from the overall analysis and findings. The traditional b2b services needs to portray the digitalization into it. It is recommended in the ending that the b2b service needs to be aware of the dynamics of the digital online platform so that it can smoothly have a transition from traditional b2b service to digital b2b services.