Developing a comprehensive social media strategy to elevate brand engagement of Happy Haat

Abstract

Only an inventory management system can keep a company's inventory management at its ideal level. This lets a company see its stock levels in real-time and determine how much inventory it has on hand. This paper aims to create an inventory management system (IMS) for Happy Haat by utilizing MySQL as the database management system and Laravel as a PHP framework. Versions of Laravel 10.0, PHP 8.1.2, and Composer 2.5.8. Employee apps make up the system. Happy Haat's organic products are tracked and managed via the application from the time of purchase to the point of sale or consumption. This program keeps a careful eye on the amount of goods that are shipped out and that are available in the warehouse. This program tracks all inventory transactions in real time, including purchases, sales, and modifications. Happy Haat is an online marketplace for organic product sales, and it is a division of FarmImagination. This paper covers a marketing strategy that is essential to enhancing operational effectiveness and that furthers Happy Haat's goals in terms of design, testing, and advantages.