Research and Preproduction for Product visualization and Advertisement

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2022-10-24

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Daffodil International University

Abstract

Making a advertisement of headphone brand with visualisation is really a challenging work. Day By day advertisement sector is growing rapidly worldwide. From multimedia technology sector Bangladesh has earned $800 million in 2017. In 2021 Bangladesh, will be fully digitalized by It sector. Govt. has investing in this sector. It has a future with huge value. Day by day it is growing faster. Visual world will covered whole world very soon. In future everything will be based on this. Our Final Project is a visual advertisement of a headphone brand which is telling a unforgettable story to our audience. In this project we have built a complete brand advertisement. Which is unique, rememberable, which can deft other company. Our company name is Beat. It is a headphone brand company, focusing on headphone sound beat or quality. First we have to realize what audience wants from a headphone which one he/she use regularly, what are they focusing on. If we understand about audience needs, we can make any unique brand advertisement. First of all a brand needs a unique brand name which is rememberable, a unique logo with color combination, meaningful slogan and finally an advertisement with heart touching story telling and a mind blowing visual combination. The advertisement telling a unforgettable story to our audience, where they can see a dream world which was in their mind, so they will dive in the advertisement story and often remembering that. In advertisement there will have visual actions in real footage, this theme is trending in the world and our target audience, young generation will accept that very fluently. By this combination of visualization and real world, will reach our audience too easily. A successful advertisement will depend on percentage of reaching target audience.

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Advertising--New products, Advertising media planning

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