Vol. 8, 2019-2020

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Now showing 1 - 6 of 6
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    How to Promote Social Campaigns?-An Analysis of Media Exposure of Generations X to Z
    (East West University, 2020-12-18) Roy, Suman Kumar; Haque, A K Enamul
    Against the growing difficulty in societies to separate confusing information, development organizations are struggling to get their message through. A fundamental problem lies in the changing habit of processing information by various generations. Gen X generation who are above 40, for example, receive and process information differently than Gen Z generation who are only 25 or less. In this research, using internet-based campaign messages different generations are tracked in terms of how they receive and process information on social changes. Results show that the new generation i.e. Gen Z is harder to reach using the usual strategies like street plays, ads, and billboards. Unlike others, Gen Z uses social media to collect information. This shows that to reach the new generations on social issues, campaigners must use social media rather than the traditional print and electronic media like radio and TV whereas, Gen X and Ys still use traditional media to receive and process information, but they are also gradually switching to other electronic media outlets.
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    The Role of Institutional Pressures on the Use of Quality Assurance Practices in Enhancing Effectiveness: A Case Study of Higher Education Institution of Bangladesh
    (East West University, 2020-12-18) Ferdousi, Farhana
    The focus of this study is to explore the institutional pressures and their influence on the use of quality assurance (QA) practices in the higher education institution (HEIs) of a developing country. The findings show that the use of QA practices was the result of three institutional pressures, i.e, coercive, mimetic, and normative pressures. The findings reveal the gradual changes in the nature and intensity of institutional pressure. The changes in institutions QA practices arose due to coercive pressures, including the preferences of stakeholders and regulatory bodies including the University Grants Commission (UGC), Bangladesh Accreditation Council (BAC) aimed at improving the academic standards including academic content and academic programs, curriculum review, research, and establishment of formal QA framework. While mimetic pressures were attributed to the high competition and the resultant uncertainty within the HEI, the normative pressures emerged due to the influence of top management support and training. Moreover, results reveal the effects of QA practices on the effectiveness of the case in terms of increased satisfaction of stakeholders, public image, employability, improved internal and external processes, and stakeholders' confidence. The study contributes to the quality management literature and developing country literature by providing knowledge about institutional pressures and their subsequent impact on QA practices in HEI within a developing country.
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    High-Performance Work Systems in the Australian Higher Education Sector: A Critical Review and Future Research Agenda
    (East West University, 2020-12-18) Khan, Sardana Islam; Tarafder, Tasmiha
    The advocates of the configurational perspective view high-performance work systems (HPWS) as a complementary bundle of strategically driven and contextually specified human resource management practices that leads to employee and organisational performance through positive attitudinal outcomes. A study of the contemporary context could better configure the HPWS bundle for any industry undergoing significant transitions. Australia's higher education (HE) sector has observed significant changes since 2009 that have potentially redefined how human resource (HR) management practices interact and counteract within the system. No study to date has explored these changes and their impact on the HPWS configurations in the Australian HE industry. This study explores the changes in the Australian HE sector in recent years and identifies their strategic HR implications through a systematic review of the literature. The result will benefit the key decision-makers to configure the bundle of HPWS by confirming the external and internal fit within the transitional context of the Australian HE sector. Future researchers can use the proposed framework to design empirical studies in similar contexts.
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    Living with Recurrent Flooding Risks in Bangladesh: Understanding Households Perception of Riverine Flood Disaster Risks and its Determinants
    (East West University, 2020-12-18) Mondal, Md. Sanaul Haque
    Riverine people are often affected by floods because of their proximity to the riverbank. Numerous studies were conducted on the physical characteristics of floods; however, there is still inadequate knowledge on the perception of flood risk of riverine households in Bangladesh. The present study explores the risk perception of riverine households to recurrent flood disaster and its associated determinants. Using systematic random sampling technique, 377 members from 377 households (one person from each household) were interviewed from the right bank of the Teesta River, Bangladesh. The results revealed that the sex of respondents, household’s income, house location, and extents of damage to the houses significantly influenced respondent’s ris perception. ale and female had a different perception of flood risk. Respondents whose houses were destroyed completely were found to be more fatalists to report their concern about the future flood. The majority of the respondents underestimated the likelihood of future flood occurrence. The findings of this study offer important implications for the risk managers to provide training to the riverine people to raise their awareness and perception about flood risk.
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    Performance Assessment of a Bangladeshi E-commerce Enterprise: A Case Study
    (East West University, 2020-12-18) Hasan, Saad; Hoque, Mohammad R.; Ahmed, Nisar; Mohib, Ashfaque A.; Hassan, Farheen
    This research has assessed the performance of a reputed Bangladeshi ecommerce enterprise as a case study to unearth the glitches in operations and supply chain of e-commerce industry. The study has three parts namely identifying and evaluating the magnitude of potential failures in relevant processes; inventory analysis; and correlating the failures with various inventory classifications. Service mapping or blueprint were created to understand the standard of operations in the enterprise. Failure Mode Effect Analysis (FMEA) tool was used to measure the magnitude of the problems and possible solutions. In addition, ABC analysis was used to classify inventory in three different categories. The analysis of data reveals that mistake in order taking and processing, warehouse mismanagement; and in-appropriate delivery are major failure points with significant impact on operations.
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    Analyzing the Effectiveness of Access to Information (a2i) Program in Promoting Women Empowerment in Selected Areas of Bangladesh: A Case Study of Shimulia Union Parishad and Muksudpur Union Parishad, Dhaka District
    (East West University, 2020-12-18) Wasata, Ruhun
    Access to Information (a2i) is a Government led nationwide program with 4,547 Union Digital Centers (UDCs) at every Union with two (one female and one male) entrepreneurships. With the aim of investigating to what extent ‘a2i’ is effective in promoting women empowerment through women entrepreneurship, this paper analyzed primary data collected from Shimulia Union Parishad (UP) and Muksudpur UP, Dhaka, Bangladesh. This paper indicates that the socioeconomic barriers are causing a2i program to have a less profound impact on promoting women empowerment through women entrepreneurship. With different recommendations from program level and policy level, this paper proposes that the design, redesign, and implementation of the a2i program should have a flexible characteristic so that it can address the socioeconomic challenges from within the scope of the program.