Study on Knit Garments Merchandising

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2021-09-17

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Daffodil International University

Abstract

The Garments, Apparel, and Knitwear Industry contributes more than 84 percent of Bangladesh's export revenues. The goal of this thesis is to give a comprehensive review of garment merchandising, as well as a resource and guidance for further research. The chapters are designed for clothes merchandising experts who need thorough easing knowledge, as well as those who seek an overview or specialized information in a certain area. The book will cover all aspects of garment merchandising, including the initial concept of garment marketing, garment merchandising, merchandiser qualification, merchandising procedure, chronological process of merchandising, important document for a merchandiser, costing and consumption, garment dry process, garment washing, inspection, and basic knowledge for a merchandiser. This thesis paper includes the most up-to-date technological knowledge on industry practice and standards. The inclusion of tables will make it much easier for the reader to comprehend. In current economy, merchandising is quite important. The living standard and prosperity of a nation are directly proportional to the rise in its foreign money, and it is entirely dependent on a merchandiser who not only acts as a liaison with buyers but also works directly in the manufacturing sector. We participated with two merchandising teams and followed the process until the shipping was completed.

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Garment factories, Fashion merchandising

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