An Integrated Protection Framework to Preserve Consumers' Rights and Responsibilities in Bangladesh

dc.contributor.author	Akter, Shahriar
dc.contributor.author	Ghosh, Suntu Kumar
dc.contributor.author	Islam, Mohammad Thoufiqul
dc.date.accessioned	2019-04-23T11:15:45Z
dc.date.available	2019-04-23T11:15:45Z
dc.date.issued	2008-07
dc.description.abstract	Consumers are the nucleus of all marketing activities as they dictate the market mechanism. However the consumers in developing countries are deprived of their basic rights because of unawareness of their fundamental responsibilities. In this paper we have considereal the rights and responsibilities of the consumers as per some established guidelines and discussed them in the context of Bangladesh, and then recommended an integrated protection framework to preserve consumers' rights and responsibilities.
dc.identifier.citation	c
dc.identifier.other	http://dspace.easternuni.edu.bd:8080/xmlui/handle/123456789/96
dc.identifier.uri	http://hdl.handle.net/123456789/96
dc.language.iso	en
dc.publisher	Eastern University
dc.source	Eastern University Digital Library
dc.subject	Consumerism
dc.subject	Enlightened Marketing
dc.subject	Integrated Protection Framework
dc.title	An Integrated Protection Framework to Preserve Consumers' Rights and Responsibilities in Bangladesh
dc.title.alternative	Vol-1, Issue-1
dc.type	Article

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