Acceptance of Online Shopping in Bangladesh: Consumer's Perspective

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Date

2015-01-01

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IOSR Journal of Business and Management (IOSR-JBM)

Abstract

Online shopping is a well-known phenomenon around the world. Bangladesh is not so far behind. A good number of online shopsare getting launched. This study explores the acceptance of online shopping in Bangladesh from consumer’s perspective. The present scenarios and behaviors among the internet users of Bangladesh are presented in the study. The reasons and inhibitions are also analyzed. Online shopping is in a race with traditional shopping. Which one is winning in the current scenario, it has also been disclosed in this paper. A recommendation to the online shop owners has also been given at the end of this study.

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Keywords

Acceptance, , E-commerce, E-consumers, E- bus iness,, Bangladesh, E-shopping,, Internet shopping, online Shopping,

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