Exploring Branding Strategies and Practices: A Case Study on Akij Motors

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2025-10-25

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Department of Business and Technology Management(BTM), Islamic University of Technology(IUT), Board Bazar, Gazipur-1704, Bangladesh

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Supervised by Ms. Fatima Meher, Junior Lecturer, Department of Business and Technology Management(BTM), Islamic University of Technology(IUT), Board Bazar, Gazipur-1704, Bangladesh. This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration in Technology Management, 2025

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