HR Practices of Damex Digital

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Date

2021-07-07

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Daffodil International University

Abstract

Damex Digital is a Canada-based Digital Marketing Agency providing top-notch marketing support to local small and medium businesses. They specialize in website design & development, classified ads, and other sort of marketing activities. Damex Digital has an offshore office at Bangladesh, and majority of its operations are managed virtually. Without an office, managing HR and making sure they’re working to their full capacity could be a difficult task. In this report, I’ve talked about the HR Practices at Damex Digital, including the roles of HR in staffing, implementing workplace policies, employee retention, learning & development, among many others. The HR department at Damex Digital monitors the work done by the employees using quantitative and qualitative analysis to justify their impact on Damex Digital. If the performance is above par and that their contribution brings organizational success, the HR department ensures proper compensation; either monetary, appreciation or some other benefits. Lastly, we will discuss the strategies implemented by the HR team, and the areas with scopes for improvement before ending the report.

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Internet marketing, Marketing strategy

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