Gender Representation in the Print Media Advertisement in Bangladesh

Abstract

This study is focused on gender representation in print (newspaper) media in Bangladesh. This study focus on the actual representation of gender in advertisements. This project report represents unique information. That information is benefiting the general people. Gender is widely used in today's‟ sprint media advertisement. I selected five daily Newspapers in Bangladesh as per sampling. The four newspapers are Bengali and one is English. Those five national dailies; The Prothom Alo, The Daily Star, The Ittefaq, The Bangladesh Protidin, and The Nayadiganta. Those newspapers are giving huge data; this data will help to understand gender representation the situation in the newspaper of Bangladesh.