HR Practices of Private Television Channels— The Case of Bangladesh

Abstract

Human resources management practices in an organization impact its employees in several aspects. Some of those are, recruitment system, training, learning, health and benefits, compensation, diversity, inclusiveness, a culture of respect, teamwork, and so on. These factors of HRM practices job satisfaction of employees and staffs too. However, this study has been undertaken to understand the overall HR Practices of private TV channels of Bangladesh since a significant literature gap has been found. The methodology of this study is quantitative, while the findings have been explained through descriptive statistics. The author followed snowball sampling method to decide on the sample size. Cochran’s formula has been used to determine sample size based on unknown population and then 60% of the result has been increased to gather more data from a sample size of 80 respondents. Data has been analyzed using google sheet and excel software. All the respondents’ have been chosen based on three specific criteria. The findings and analysis section of the study targeted three main variables job satisfaction, compensation & benefits, and training and learning support with four sub-variables in each category. The respondents are mostly satisfied with the job environment, diversity, and inclusiveness and these elements directly corelated with satisfaction positively. However, compensation has also shown a positive correlation with job satisfaction where nearly half of the participants expressed satisfaction, but training and learning support has a negative correlation with the job satisfaction which induced new needs for studies. Recommendations have been made to increase inclusivity in the work environment, fair compensation for fieldbased

and desk-based staffs, introducing paternity benefits and health insurance, increase learning opportunity and mentorship program to enhance growth. Human resources management is one of the challenging factors for success in an organization, be it manufacturing or service-oriented or even in an entertainment TV channel. Since, much has not been studied in Bangladesh about HR Practice of private TV channels, radio channels, and other journalism-related organizations. Many scopes are available to explore this sector further, as this study found that the payroll and non-monetary benefits and job conditions affect the job satisfaction of the employees in the TV channel industry of Bangladesh largely.