An Analysis of the Customers’ Satisfaction of Landing Address Limited

Abstract

Practical knowledge operates in complex ways, often differing significantly from academic learning, yet it plays a crucial role in reinforcing theoretical knowledge. Internship programs serve as excellent opportunities to bridge this gap, allowing students to apply academic insights to real-world scenarios. To this end, the Department of Business Administration has introduced an internship program, enabling business students to gain hands-on experience. Landing Address Ltd., established in 2017, aims to provide clients with top-quality real estate services. Founded on the idea of creating a customer-centered real estate business, the company is committed to meeting clients’ needs through tailored solutions designed to fulfill specific requirements. Various methods were employed to gather data for this study, including surveys of fifty clients, discussions with long-term employees, direct interactions with company representatives, face-to-face client meetings, desk research, and a review of the company’s website. In summary, this report introduces Landing Address Ltd. by detailing its values, vision, mission, and business strategy, alongside its history. The study then evaluates the quality of services provided by Landing Address Ltd., using a structured questionnaire model, and includes an overview of my responsibilities during the internship. This synopsis also highlights the range of services Landing Address Ltd. offers, as well as insights into customer satisfaction, which are essential for understanding client satisfaction and overall experience