Analyzing Tourists Expectation towards the Tourism Facilities in Ramsagar, Dinajpur

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2016-10

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HAJEE MOHAMMAD DANESH SCIENCE AND TECHNOLOGY UNIVERSITY, DINAJPUR.

Abstract

This study examines measuring the tourists’ attitude towards the existing facilities of tourism Industry in Bangladesh. Analyzing Tourists Expectation towards the Tourism Facilities in Ramsagar, Dinajpur. Using observation and self-determined questionnaire survey, the study classified tourist to their demographic and socioeconomic characteristics and measured tourists’ attitude towards the existing facilities and satisfaction level using five point Likert-scales against twenty five selected variables. The findings of this study suggest that tourists were mostly satisfied with amenities related to destination management, with a natural attraction to the beach and relaxation facilities provided by the destination. In contrast, tourists were disappointed with facilities such as information availability and parking facilities, transportation services, tour guides, accommodation facilities and price. The outcome of this empirical internship will enable tourism industry understand tourists attitude and formulate improved strategies, regional policy and a balanced approach toward sustainable tourism development in spots.

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SUBMITTED BY Itfat Jahan Eva Student ID- E-140503071 M.B.A. (Evening), 3 rd Batch Major in Marketing HSTU, Dinajpur This internship report is submitted to the faculty of Business Studies, Hajee Mohammad Danesh Science and Technology University, Dinajpur, in partial fulfillment of the requirements for the degree of MBA (Evening) Program

Keywords

Tourists Expectation, Tourism

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