SOCIO-ECONOMIC IMPACT OF FLORICULTURE ON FARMERS’ LIVELIHOOD: A STUDY IN DHAKA, BANGLADESH

Abstract

Bangladesh has seen a substantial increase in flower production over the past few decades due to increased domestic and global demand. Roses, marigolds, tuberoses, and gladioli may all be grown in Bangladesh because of the country's mild temperature and fertile soil. The objectives of this study were to comprehend the socioeconomic traits of flower farmers, evaluate the effects of floriculture on their lives using indicators of livelihood outcomes, and pinpoint the challenges farmers encounter when growing flowers. Using random sampling strategy, primary data were gathered through interviews with a sample of 100 flower-growing farmers from the Birulia union in Savar Upazila, Bangladesh.The primary data were collected from 22 November to 20 December,2022. Both Quantative and Qualatative Data Analysis Methods were used.The results showed that the average size of their small to mediumsized

farms was 1.50 hectares. 4.94 lakh Taka was the typical yearly household income from floriculture. Using five indicators—food security, ability to battle vulnerability and poverty, resiliency to natural disasters, adaptability to seasonality impacts, cost-effectiveness and profitability—the study also assessed the benefits of floriculture on farmers' livelihoods. The research showed that floriculture boosted farmers' resilience to natural catastrophes, increased their ability to resist vulnerabilities and shocks, and contributed to food security. The majority of farmers were able to overcome seasonal impacts and generated profits even if other participants experienced difficulties during the lean season. Farmers thought that as a result of better living circumstances, they were better able to manage risks and disruptions and maintain their level of life. The study identified a number of difficulties faced by flower farmers, including viral diseases, high labor costs, severe water shortages, transportation issues, challenges with flower processing, insufficient credit support, intermediaries' influence on flower prices, limited familiarity with old cultivation techniques,insufficient marketing facilities, and a lack of suitable selling locations. Overall, Bangladesh's flower farming sector has demonstrated tremendous potential for expansion and social advancement. Flower farmers may further improve their lives, support rural development, and boost their profitability in both local and foreign markets by addressing the issues and putting the suggested solutions into practice.