A Practical Insight into Data-Driven Strategy and Decision Making at ACI Foods Limited

Abstract

Executive Summary This internship report presents a comprehensive overview of my 14-week placement at ACI Foods Limited, one of Bangladesh's leading Fast-Moving Consumer Goods (FMCG) companies. As a Strategic Planning Intern, and later a Business Analyst in the Rice Unit, I was engaged in a broad spectrum of responsibilities, including data-driven sales analytics, CAPEX evaluations, market research, and cross-functional coordination. Leveraging tools like Python, Streamlit, Power BI, and Excel, I contributed to key projects that supported strategic decisions and operational efficiency. Notable achievements included the development of interactive dashboards, SKU performance analyses, and streamlined reporting systems, many of which informed senior-level decision-making. This internship not only enhanced my technical and analytical skillset but also provided invaluable exposure to real-world corporate challenges in the FMCG sector. The experience served as a practical extension of my academic training from the Islamic University of Technology (IUT), ultimately culminating in a full-time offer as a Business Analyst at ACI Foods Limited.