Browsing by Author "Islam, Md. Shamimul"

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Application of Single Minute Exchange of Die (SMED) in Walton manufacturing unit: a lean manufacturing concept
(BRAC University, 2024-09) Ahmmed, Md. Israkh; Islam, Md. Shamimul
Everyone of days prefers more comfort in their surroundings. As we make unrelenting progress in this direction, it has become clear that now is the moment to devote more attention to the topic of human entertainment and comfort. Because of this, there is a big increase in the demand for fashionable goods worldwide, and many businesses are focusing on this. One of the sister firms of R.B. Group of firms Ltd., Walton Technologies Corporation is currently one of the top businesses in Bangladesh. It still aspires to be the top company in Bangladesh in terms of volume and turnover. It motivated it to pursue market expansion within its own organization in order to promote itself as a high achiever. In this regard, Walton is performing admirably in the fiercely competitive electronics sector. Additionally, dealers play a crucial part in promoting the products to customers by using persuasive sales techniques. They are crucial to every business since they contribute greatly to the marketing and promotion of electrical items. Therefore, the more effective and efficient the sales teams are, the more money they may bring in for both themselves and the business. This research project is specifically designed to gauge the market position or value despite its best intentions. outstanding credibility and image. The industry's fierce competitiveness is putting pressure on the company. Walton understood there was no other option but to increase his marketing aggressivity in light of the market's escalating rivalry and enormous sales targets. Although pleased with the current marketing strategy, Walton management wants to keep a look out for hidden competitors and improve their current strategy to adapt to the changing business environment. As a result, Walton management has been tasked with creating a survey on the country's market situation in the Dhaka Zone. Walton. now markets its goods through its own sales teams and dealers across the nation. This essay on "The Market Position of Walton" aims to investigate the field forces that affect sales performance, product quality, dealer satisfaction, advertising effectiveness, customer service, transportation, and communication, among other factors. The survey found issues with general marketing. 40 dealers participated in this poll. Since the sample size is adequate, we can accurately determine the market position in the Dhaka Zone. I'm hoping that this work will aid Walton management in its future planning and assist it accomplish its objectives. One of the issues with finding is the timely delivery of the product to the distributors. Only 20% of respondents indicated that goods deliveries are always on time, while 37.5% said that this is occasionally the case. is delivery lag arises for a number of reasons, including the products' unavailability. It is astonishing that sales of Walton products range from 31% to 40% per week. When compared to other competing companies, this product or sales record for Walton is strong. However, the rate for the Retrigerator is only 0%–10%, and it needs to be raised immediately. In my study, 45% of participants stated Walton's customer service is good, and 27.5% said it is satisfactory. Only 17.5% of those surveyed claimed Walton's customer service is great, and no one else said it is very good. has poor. Only 30% of respondents felt that Walton products' prices are close to their ability to be purchased by customers, despite 70% of respondents saying that this is the case. In my study of 40 dealers, 20 said they were content with the company's motivation, 14 said they weren't, and none said they were extremely satisfied. Only 27.5% of respondents to the survey believed that Walton's advertising was sufficient to keep up with the competition, while 72.5% disagreed. Walton is ranked fourth in the opinion of 32.5% of respondents, whereas 30% of respondents believe it is third. After doing a survey or research, I discovered several factors that contributed to Walton's poor sales performance, including a high rate of product and a low rate of service. All of these factors are covered in chapter four of this report. A succinct suggestion based on the results of my survey has also been made for Walton management's further consideration. I sincerely hope that the Walton management would value my effort and take into account the issues I've raised in this report.
Cross-cultural analysis of digital marketing influence on consumer behavior for consel health
(BRAC University, 2023-12) Dorji, Tandin; Islam, Md. Shamimul
This report explores how digital marketing influences consumer behavior across different cultural markets. The evaluation is done using an online survey, consumer data, and relevant concepts on culture. The quantitative information was collected from Consel Health and the qualitative information was collected through internet sources and online surveys of consumers. The findings highlight the digital strategies of Consel Health and it reveals what kind of digital marketing campaigns the consumer prefers. The analysis is done based on preference, purchasing intention, attitude, loyalty, ROI, conversion rate, engagement rate, and online questionnaire report. The report assesses Consel Health's digital marketing strategy based on cross-cultural reflections, emphasizing the importance of adjusting creativity to resonate with buyers' cultural contexts for greater effectiveness and engagement. In conclusion, Consel Health must employ culturally sensitive digital marketing strategies. This will assist with laying out uprightness, limit apparent risks, and upgrade site availability for customers from different social foundations. Along these lines, it brings about more significant levels of online commitment and sale conversions. Consel Health aims to improve its digital marketing strategy to serve its diverse customers better and maintain its position as Bangladesh's best telemedicine and mental health counseling services provider.
Farmer’s perception and Agricultural Adaption Strategies to climate change : a study on coastal area of Feni District, Bangladesh.
(Comilla University, 1-Dec-2021) Saha, Priyanka; Islam, Md. Shamimul; Akter, Ayesha
Climate change has become the most pressing issue for Bangladesh’s coastal districts over the few years. Climate change has a substantial effect on agricultural industries. As a result, adaptation is the primary policy for alleviating the destructive effects of climate change. This study will demonstrate farmer’s observations of climate change and their adaptation techniques, and the elements that determine their adaptation decisions. The investigation was conducted in sonagazi Upazila, Feni district’s sole coastline location . Four unions were chosen for data gathering because they were connected to the Bay of Bengal. 315 individuals were interviewed and a semi –structured questionnaire was used to acquire data .Descriptive statistics were used to ascertain public observations of climate change and adaptation alternatives. The factors influencing the farmer’s decision to adopt an adaptations strategy were analyzed using a Binary Logistic model. The study demonstrates that sonagazi farmers employ a diversity of adaptation tactics responding to climate change. Crop variety, mulching mixed cropping, crop rotation, tree planting, and irrigation efficiency are some of these measures. farming experience and from binary logistic model, it is cleared that only farming experience and education level of the farmers have positive influence on adaptation, tree planting ,and irrigation efficiency are some of these measures . From binary Logistic model, it is cleared that only farming experience and education level of the farmers have positive influence on adaptation decisions.
Impact and adaptation strategies of climate change in agricultural extension system in Bangladesh
(Bioscience Research, 2018) Bir, Md. Shahidul Haque; Haider, M. Raisul; Haque, M. Mahbubul; Islam, Md. Shamimul; OH, Taek-Keun; Park, Kee Woong
Facing the adverse effects of climate change is one of the biggest challenges for the country of Bangladesh. As a low lying downstream riparian country (70 percent of land area is 5 m or less above sea level), Bangladesh is one of the country’s most vulnerable to extreme climate events and the impact of climate change, from both flooding and sea water intrusion. Climate change is already affecting agricultural production with most alarming adverse effects in Bangladesh. Extreme weather conditions have changed the overall distribution of yearly rainfall, shifted cropping seasons, increased infestation of crops by pests and diseases, made the water-table decline in the Barind tract and some other areas. At the same time, demand for food is rapidly increasing with the population. Enhancing resilience is a major challenge not only for agricultural sustainability but also for the substantial non-farm rural economy. Hence, the development of climate resilient technology and adaptation strategies for food security, economic stability, and livelihood security of the people are crucial. In this article, an attempt was made to describe the threat of climate change, to highlight it’s the mitigation process, and to present practical implication for extension systems in facing the challenge of climate.
Impact of Climate Change on the Achievement Of Reducing Child Mortality in Bangladesh
(Comilla University, 1-Jun-2018) Islam, Md. Shamimul
Climate change is considered as one of the prime challenge for the country. Recent published reports have found Bangladesh as one of the most vulnerable countries and would be the worst victim due to climate change. Children are the future of a nation. Considering this issue the country has taken various initiatives in reducing child mortality and had tremendous success record in achieving the goal 4 of MDGs. Relationship between climate change and reduction of child mortality is complex to analyse. to analyse. ARDL bounds test is carried out to explore the existence of short-run dynamics and long-run equilibrium relationship between climate change and child mortality using secondary time series data in the context of Bangladesh. Empirical findings confirms long-run association – ship among the variables of the study and the model is found stable. Generally climate change worsening the child mortality scenario. Increase in temperature and rainfall reduces child mortality in Bangladesh. Since rainfall is decreasing so ultimately it worsening child mortality scenario. Reasons behind such temperature mortality relationship might temperature not yet exceed its threshold level. In the short-run, unidirectional causality from all choice variables towards dependent variable is identified. The error correction term of the model is 0.9347, found negative and highly significant which confirms overall significance of the model. The findings also ensures stability of the achievement in the ling run. The study therefore recommends incorporating the climate resilience policy in formulating national and regional development planning.
Inventory management impact on total quality management of SMC Enterprise Limited FMCG goods
(BRAC University, 6/25/2024) Hoque, Arshadul; Islam, Md. Shamimul; Hoque, Mohammad Abdul
This report, which is produced in the form of a report, summarizes the intern's work experience in SMC EL's overall Supply Chain Management activities. The main objectives of the program are to get practical experience in the area of supply chain management and to apply academic knowledge to the actual world of business. The other objective is to comprehend SMC EL's marketing plan for providing clients with customer service. The study is given in a descriptive manner, and the information was acquired from the personnel as well as from a number of books and business reports. There were a number of limitations when creating the study, with time being the primary one. This internship report goes into depth on the SMC's founding, history, array of products and services, mode of operation, etc. The mission and vision are also introduced briefly. Based on customer surveys utilizing the "Consumer Satisfaction of SMC PLUS" questionnaire and observations of their services, several strong aspects and some weak points have been discovered. SMC EL distinguishes itself from the competition by providing a wide choice of enticing offers and products that are beneficial for clients. This company is very technologically advanced, swiftly embraces new technology, and fosters a culture that is highly motivating for all of its employees. Additionally, SMC EL must focus on employee and customer satisfaction in order to stay up with the changing economic situation.