Browsing by Author "Islam, Md. Rifayat"

Now showing 1 - 2 of 2

Effects of warranty on purchase decision of electronic products: an empirical research from the perspective of Bangladesh
(© 2011 Industrial Engineering Letters, 2011) Ullah, G. M. Shafayet; Islam, Md. Rifayat
Warranty can be defined as a part of the common law system that states and assures the consumers that a product or service is fit for the purpose for which it is sold. This study focuses on effects of warranty in the purchase decision of electronic products in Bangladesh. After conducting an effective exploratory research to gain initial idea and knowledge, the study proceeded further to draw a conclusion about the research topic. Through the convenience sample selection process, 100 samples were selected from the target population. The literature review elaborated and explained about the past and recent research works on the product warranty in different countries on different samples. The questionnaire consisted of 33 questions under eight key variables including Service Provider’s Accountability, Reliability of Product, Long Term Warranty, Short Term Warranty, Branded Product, Non-branded Product, Country of Origin and Risk Reliever. The regression analysis was used here for the analysis of the data. Finally it is concluded that six factors out of eight have an impact over purchase decision of the consumers of electronic products.
Factors influencing consumer service experience in private hospitals: a study from Bangladeshi perspective
(© 2011 Interdisciplinary Journal of Contemporary Research in Business (IJCRB), 2011-09) Ullah, G. M. Shafayet; Islam, Md. Rifayat
Private hospitals and clinics are privately managed organizations in which sick and injured persons are given medical or surgical treatments. A clinic usually provides treatments to non-resident patients, while a hospital provides the same for both resident & non-resident patients. Traditionally, healthcare has been an important activity of the government of Bangladesh since the British period and the trend continued after Bangladesh gained independence in 1971. During the early 1990’s, Bangladesh firmly committed itself to free market economy. As a result, the healthcare sector slowly began to attract greater attention of the private sector. Large segments of the population in developing countries are deprived of fundamental rights and one of which is access to basic health care. Bangladesh is no exception in this case. This study found out the factors that influence the service experience in private hospitals. Specific hypotheses were developed, information from the consumers of private hospitals was collected through structured questionnaire, data was analyzed through statistical tools and finally conclusions were drawn about the factors that influence the service experience in private hospitals. These findings will be helpful in understanding various aspects of consumers view point about the privatized health sector of Bangladesh which can be further improved.